I'M
Tom Elkins.
Data.
INSIGHT.
STRATEGY.
Action.
A customer obsessed leader, with a proven track record of helping a broad spectrum of companies & teams to accelerate growth.
Turning insight to strategy
putting strategy into action.
Projects.
Some recent examples SEE MORE >
Gov. PPE Portal
Gov. PPE Portal
Led the team responding to an urgent ask for support from the UK Gov. during COVID 19
SCRAWLRBOX
SCRAWLRBOX
Consulting the founder in how to lock in customer value whilst enabling the next level of growth
CHIACHARGE.CH
CHIACHARGE.CH
Founded a company to import, market, distribute & D2C retail this tasty, natural endurance sports food
Professional.
Career.
Jan '21- Feb '23
Flaschenpost.ch
VP of Growth
Building & Leading the Growth Circle (7FTE)
Member of the Company Leadership Team & Data Officer (2FTE) - setting data strategy
>Jun '23
Farie.ch
CMO & Co-Founder
Building a platform to revolutionise the way cars are bought and sold online in Switzerland.
Closed a >4M Series-A round
Aug '20 - Jan '21
Freelance Consulting & Startup
Scrawlrbox; Customer lifecycle optimisation
Organisational-Coaching.com; rebranding
Details on the "Projects" page
Oct '15 - July '20
eBay
Head of Mobile Engagement
Product Owner & Product Marketing for eBay's 2x Native Apps in Europe.
Senior Manager Marketing Strategy
Chief of Staff to the CMO & Owner of the Customer Lifecycle Program
Oct '14 - Oct '15
Freelance Consulting & Startup
Founder; Chiacharge.ch
Consultant: Transform Snowboard Gloves
Consultant: Artel31 Architects
Details on the "Projects" page
Jan '12 - Jan '15
Ecolab
Senior Manager FP&A
Leading a team of 6 to forecast & report on this $bn business, partnering the CFO & CEO
Program manager & Controller
Post-merger & restructuring program owner; $10M operating & $150M restructuring budget ownership
2010 - 2012
Sun Power
B2B Economics Analyst & Cost Controller
Leading an indirect team of 8FTE (based in Manila) to control $M construction projects & price future EPC contracts
2008 - 2010
WWF
Project Finance & Operations Manager
Managing all operational & controlling for the global climate change program in the run up to COP15
2002-2008
Procter & Gamble
Management trainee program
Export Finance Manager; Development markets
Snr Analyst Marketing Finance DACH
Finance Analyst for Manufacturing - London
2003-2006
ACMA; Chartered institute of Management accountants
1998-2001
University of Warwick
1st Class Honours; Pure Mathematics
competencies.
Putting the customer 1st & then solving for their journey E2E
Maximising team performance. Recruit, motivate, develop & retain high performing teams
Analytical thinker with exceptional data dexterity - making the complex simple
Building and accelerating Growth loops; informed by a broad career & powered by a curious nature
Passionate about ideas & strategy. Equally committed to hands-on delivery
Full funnel marketing strategy; driving acquisition, activation, engagement & retention
At home in matrixed organisations, forging strong relationships across geographies, functions & hierarchies
Effective communication from individual through executive communication & public speaking
Able to hit the ground running. Unfazed by ambiguity & change
Languages, TOOLS & certification.
Languages
Productivity / ERP
English
100%
German
80%
French
50%
MS Office Suite
90%
G-Suite
80%
Jira / Slack / Tableau
70%
SAP / Oracle
50%
Playstore / iTunes / AppAnnie
50%
B1
Project Methdologies
Growth Loops
70%
Reforge - Adv. Growth Strategy
Agile / Scrum
60%
PSM1 - Scrum Master
Lean 6 Sigma
50%
Yellow Belt